CASE STUDY · THIS SITE

This site was built by the Crew.

Every power-up we sell worked on this website. Here's exactly what each one did, what a human changed, and what happened next.

Ink

Wrote the headline and hero copy

Light edit by Dan

4 Nov 2026

Rewrite the homepage hero so the brand leads and the offer is plain English.

Before
AI tools for coaches and creators.
Supercharge your workflow today.
After
Give your AI superpowers.
Install specialist power-ups into the AI you already use.
Ink

Wrote the product page copy

Light edit by Dan

4 Nov 2026

Rewrite product heroes so each helper is named first, then the skill.

Before
Browse our AI skill packs.
Pick a category and get started.
After
Meet the crew.
Call them by name. The skill is what they do for you.
Vega

Set the brand positioning and voice guide

Light edit by Dan

4 Nov 2026

Write a one-page positioning statement and voice guide for Kenvra.

Before
Generic SaaS voice: features-first, corporate, vague.
After
Crew-first voice: name the helper, plain English, proof over hype.
Scout

Tuned page titles, meta, schema and internal links

Light edit by Dan

4 Nov 2026

Audit the site and ship titles, meta, schema and the first internal-link plan.

Before
Title: Home | Kenvra
Meta: Welcome to our site.
After
Title: Kenvra — Give your AI superpowers
Meta: Specialist power-ups for the AI you already use. Trained coaches that remember you.

12 pages with unique titles + metaas of 4 Nov 2026 · Scout SEO pass

Zing

Wrote the launch social posts

Light edit by Dan

4 Nov 2026

Draft the launch post set for LinkedIn, X and Instagram from one idea.

Before
Excited to announce our new AI product! Link in bio.
After
This site was built by the Crew.
Ink wrote the hero. Scout tuned the SEO. Zing wrote this post.
Flare

Built the launch ad creative and test plan

Light edit by Dan

4 Nov 2026

Propose launch angles, creative and a two-week test plan for paid ads.

Before
One generic “AI for everyone” angle. No test plan.
After
3 angles: crew names · 10-min setup · works with Grok/Claude.
Two-week creative + audience test matrix.
Lode

Wrote the founding-member outreach sequence

Light edit by Dan

4 Nov 2026

Write a short founding-member outreach sequence with reply-friendly openers.

Before
Hi {{name}}, checking if you want early access to our AI tools?
After
Saw you already use Claude daily — curious which part still feels generic?
3-touch sequence, reply-first openers.
Rally

Wrote the founding-member sales call script

Light edit by Dan

4 Nov 2026

Draft a diagnose-first sales call script for founding-member conversations.

Before
Feature dump → price → close.
After
Diagnose stack → name the helper → show one proof → founding offer.
COMING SOON

Helpers still to work on this site.

Each credit stays hidden until the helper has actually done the job.

HONESTY

Every helper's work here was reviewed and edited by a person before going live. Numbers are real, dated and sourced. If it isn't live yet, it says so.

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