Campaign planning
Objective, audience, budget split and a testing plan.
Wrote the product page copy
Light edit by Dan
4 Nov 2026
Rewrite product heroes so each helper is named first, then the skill.
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Day 7. Angle B is getting clicks at half the cost of A. Two hooks would likely be rejected for implying something about the person.
Fix them?
Rewritten so they talk about the product, not the person. Kill A, move the budget to B, and write 2 new hooks on B's angle.
I can do that in Ads Manager.
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You boost a post, spend £200, and get likes from people who will never buy. Or the ad is rejected and you don't know why.
Ads fail because of the offer, the angle, or the test.
Objective, audience, budget split and a testing plan.
Hooks, scripts and copy for each angle.
Flags wording a platform is likely to reject before you submit it.
A clear test, a kill rule, and when it is fair to scale.
Paste your numbers, or connect them later. Flare says what is working.
Fixes the offer before you spend more.
A strong offer, several angles, a kill rule, and more money only for what the test has shown.
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Angles in test: 2
Hooks flagged: 2
Winner so far: angle B
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